Brand Manager
Posted by Worthfind- Tourit's Bags on 03/12/2019
Job Basics
Industry Sector: Outdoor
Job Categories: Management - Brand
Company Type: Apparel/SoftGoods
State:
City:
Country: United States
Required Experience: 3 - 5 years
Job Type: Full Time
Salary:
Required to Relocate: No
Required to Travel: Yes
Employee May Telecommute: Yes
Job Seeker Must Live Within:
Job Description & Requirements
Responsibilities:
-Assist with the branding of Tourit (brand VI, slogan,core value,future direction etc)
-Ensure that the product lines that fall under their domain resonate with current and potential customers
-Keep a close eye on competitive products in the marketplace and new product opportunity
-Providing analysis on executing the strategy for growing product assortment
-Motivate and drive the design team for product line development and achieve the goal
-Implement and execute marketing initiatives and activities for their particular brand. These initiatives and activities include campaigns (print, web, social media, broadcast, etc.), events, corporate responsibility programs and sponsorships.
-Support the market business plan to ensure achievement of sales and profit objective
Qualifications:
-Diploma/ Degree in brand management
-At least 3-5 years working experience in brand management, ideally in outdoor industry
-Experiences with outdoor products would be advantage
-Strong analytical skills, business savvy and the ability to multitask
-Strong organizational communication skills and interpersonal skills