Marketing Manager
Posted by Route Werks on 02/01/2023
Job Basics
Industry Sector: Bike, Outdoor
Job Categories: Marketing & Digital Marketing, Public Relations, Social Media - Digital Marketing
Company Type: HardGoods/Equipment
State: CT, MA, RI
City: Providence
Country: United States
Required Experience: 3 - 5 years
Contact Name: Thor Dieringer
Job Type: Full Time
Salary: Competitive. Commensurate with experience
Required to Relocate: No
Required to Travel: Yes
Employee May Telecommute: No
Job Seeker Must Live Within: Telecommute
Job Description & Requirements
Title - Marketing Manager
Status - Full-time
Description
Route Werks is seeking a passionate individual that is interested in being a key part of building a brand.
The Marketing Manager role is responsible for the development, implementation, and maintenance of cohesive brand storytelling across multiple channels to engage our multifaceted audience. In short, you are the brand’s voice.
The right person for this job will thrive in a fast-paced, mostly self-directed work environment. Operating within our small company means variety in your day-to-day. Some days you might be in front of a computer editing copy for a round of emails, while the next, you’re getting paid to ride your bike during a photo shoot for our next ad. Creativity is at the core of this job.
Staying on top of current marketing, cycling, and business trends will inform your daily work as you create and implement a marketing strategy that complements the brand’s near-term vision while also growing it to meet the longer-term goals.
Oh, and did we mention it would be great if you love bikes?
Rate
Competitive. Commensurate with experience.
Annual salary with bi-monthly pay period.
Required Qualifications
Well-organized
Self-starter
3-5yrs marketing experience.
Working knowledge of major social media platforms.
Adobe Creative Solutions fluency
Preferred Qualifications
Cycling/Outdoor Industry experience
Copywriting experience
Location - Flexible. Local preferred but open to remote work for the right candidate.
Travel - Some travel may be required.About Route Werks
Route Werks is a brand built by cyclists. The freedom and possibility for adventure that comes with all types of bike riding is one that we are deeply passionate about. Whether you identify as a “cyclist” or simply love using your bike as a means of exercise or transportation, we aim to make products that make your adventures better.